Business Development and Sales Officer

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Terms of Reference (ToR)

Position Title: Business Development and Sales Officer

Company: Goodlight Energy LTD

Reports to: Chief Operating Officer (COO)

Location: Mogadishu

Contract Type: Full-time

Duration: 12 months (with possible extension)

Deadline to Apply: 10/06/2025

1. About Goodlight Energy Ltd

Goodlight Energy Ltd is a leading renewable energy company in Somalia, providing clean, affordable, and sustainable solar energy solutions for businesses, communities, and institutions. Our services include solar home systems, commercial solar installations, and off-grid mini-grids. We are committed to empowering communities through reliable energy access.

2. Purpose of the Position

The Business Development and Sales Officer is responsible for identifying growth opportunities, expanding market reach, and boosting the company’s revenue. This role involves both strategic planning and on-the-ground action much like a scout and a diplomat scouting new opportunities and negotiating valuable partnerships for Goodlight Energy LTD.

3.  Key Responsibilities Business Development Duties

 Conduct market research to identify new business opportunities, potential partners, and emerging industry trends.

 Develop and maintain strategic partnerships with businesses, government agencies, and NGOs.

 Propose new initiatives or product lines aligned with the company’s strategic goals.

 Prepare detailed business proposals and feasibility studies for new ventures.

 Participate in industry events, trade fairs, and business networking forums to promote the company’s services.

Sales Duties

Develop and implement sales strategies that align with business goals.

Engage with potential clients to understand their needs and offer tailored energy solutions.

Prepare and deliver persuasive sales presentations and technical overviews.

Negotiate contracts and close deals that contribute to the company’s profitability.

Maintain strong relationships with key customers to encourage repeat business and referrals.

Track sales performance and report on progress against targets.

Skills and qualifications

Qualifications and Experience

Bachelor’s degree in Business Administration, Marketing, Economics, or a related field.

At least 3 years of relevant experience in sales, business development, or client management.

Solid understanding of the energy sector in Somalia and East Africa is an advantage.

Proven experience in identifying, negotiating, and securing business opportunities.

Strong networking, communication, and problem-solving skills.

Proficient in Microsoft Office and CRM software.

5. Core Competencies

Entrepreneurial mindset with a strategic focus

Strong negotiation and deal-closing skills

Excellent verbal and written communication

High-level analytical and presentation skills

Ability to work independently and take initiative

Fluency in English and Somali (Arabic is an added advantage)

Team-oriented and adaptable in dynamic environments

6. Working Conditions

Office-based in Mogadishu, with frequent field travel and client meetings.

May require flexible working hours, including evenings and weekends, depending on business needs.

How to apply

Interested and qualified candidates are invited to submit the following documents:

An updated CV

A cover letter detailing relevant experience and interest in the role

Three professional references

Please send your application to hr@goodlightenergy.com with the subject line:

Application – Electrical Engineer – Solar Energy Systems

Note: Only shortlisted candidates will be contacted.

Apply on hr@goodlightenergy.com